B2B in e commerce
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B2B in e commerce
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In B2B marketing, small changes can mean big differences to the success of marketing programs. But often, we put programs into place and consider them a success just because we meet plan goals, forgetting to take into consideration what more could have been gained if the campaign were optimized. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
(Visit the source of this topic to find more in details and discuss on it here in the forum.)
In B2B marketing, small changes can mean big differences to the success of marketing programs. But often, we put programs into place and consider them a success just because we meet plan goals, forgetting to take into consideration what more could have been gained if the campaign were optimized. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
(Visit the source of this topic to find more in details and discuss on it here in the forum.)
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